Ted Bell from Ted's of Beverly Hills came on to defend his restaurants slogan, "We want to put our meat in your mouth," from an increasingly strident chorus of detractors; the religious community and families. Ron Burlingame from San Antonio called the show to say he'd been in LA with his wife and two daughters when he saw a billboard with the slogan on it. "I pulled over and had to collect myself. And then, so my daughters who are 4 and 5 wouldn't know what I was talking about to my wife, I had to use hand signs. I pointed to my mouth and made a gagging sound!" Ted said his slogan wasn't any worse than "Finger lickin' good" (Colonel Sanders) or "Taste the rainbow" (Skittles) which he felt promoted "the gay lifestyle."